TUESDAY
KEYNOTE
Tuesday, January 25,
9.00 - 9.45
Interactive Resource Planning
Systems
Johan Wallin, Senior
Partner, SMG Finland
“Lean management” and “capability
leveraging” — in the way applied by firms such as Ford, Capital One and
Sears Roebuck — hold a new connotation in the rapidly changing environment
that many firms are facing today. Traditionally, quality management and
re-engineering efforts could be implemented over considerable periods of
time. Now, the firm is often required to adapt rapidly and often, or it
will see competitors move ahead of them, with the risk that these competitor’s
dynamics will make them prime movers, preventing anyone from ever catching
up with them.
This type of competitive
landscape requires an interactive approach to the issue of resource planning.
We can define such a system as an Interactive Resource Planning (IRP) system.
An IRP system integrates sales, marketing and production planning, and
it is by definition customer-driven. The planning system, and the routines
around it, are built on the interactions between the firm and its customers.
The primary function of the IRP system is to make sure that resources are
constantly reallocated to match the value creating potentials of the customers.
WEDNESDAY
KEYNOTE
Wednesday, January 26,
9.00 - 9.45
Data Warehousing - 2000
W.H. (Bill) Inmon, CTO,
Pine Cone Systems, Inc.
Data warehousing has matured
in a few short years to the point of today being conventional wisdom. A
framework - the corporate information factory - has grown up in which many
components center around the hub of an enterprise data warehouse.
Some of the first components of the framework were data marts and the ODS.
Now there are exploration warehouses, data mining warehouses, near line
and secondary storage, and a host of other structures. There is starting
to be back flow from the warehouse to the ODS. Informal data warehouses
are starting to recognize the importance of bridging the gap to the formal
data warehouse. In short the world of data warehousing is not standing
still.
But most importantly, the
application vendors - ERP, CRM, electronic commerce - have discovered that
they have to have a warehouse if they are to fulfill the promises that
have been made.
This presentation addresses
where data warehouse is today and why data warehouse is at the center of
success for your information systems.
THURSDAY
KEYNOTE
Thursday, January 27,
9.00 - 9.45
Media Intelligence and
Data Warehousing
Observer Media Intelligence
The Media Intelligence Process
approach starts from the fact that we register most of our personal external
information from the media. Using external media information as the guiding
vehicle to structure our information architecture therefore provides us
with a relevant yardstick that can be interactively improved in pace with
the changes in the real world outside.
The Media Intelligence Process
provides a strong foundation in what is relevant. The role of media has
increased in the society. Systematically and analytically following how
media treats issues of importance therefore provides a substantial potential
to competitive advantage. This however requires that a common knowledge
process can be designed to combine new external information with existing
internal proprietary knowledge. This presentation explores how data warehousing
technologies are utilized in a Media Intelligence Process. |